I have been writing and recording a lot of tracks for TV lately. It is great work if you can get it. I thought you might get a kick out of learning about the process of writing and composing for TV and how it compares to writing custom songs.
How it works. Most of my gigs come through a company called Strike Audio. They have relationships with show producers at networks like A&E, Discovery, and TLC. Strike sends me descriptions of the types of music a show needs and a couple tracks that illustrate the genres they are looking for.
I listen to the tracks and watch the show to get a feel for what it is about. When I am feeling a groove for what they are looking for, I sit down and write and record 5-10 tracks for each request. The show producers pick and choose from what I have written.
The cool stuff. I really enjoy writing in a variety of styles—it stretches my music muscles. Lately, I have been writing a lot of funky stuff for Donny Loves Jenny. And, there have even been a few investigative crime shows in the mix. That work is more like sound design. I have had to sculpt tracks that set the mood for people to do really creepy stuff on screen. That’s been a new challenge!
Why writing a custom song for you and your family is much more rewarding. When I write for TV, the goal is to deliver music that will be a useful element in a show. It’s business. But, truly, I am wired to be soulful and artistic. With Tribute Tunes, I get to go much deeper emotionally. I am writing about a person’s life. It is so much more gratifying to craft music that will make a family and all their friends laugh and weep and touch on every emotion in between.
No doubt, it’s cool for me to see a montage of Jenny McCarthy and Donny Whalberg with my track playing in the background. But, hands down, writing personal soundtracks for my Tribute Tunes clients is more inspiring work—it taps into what I love most about being a songwriter.
Do you have an upcoming event—anniversary, birthday, mitzvah, corporate event, wedding—that would benefit from a custom song? Send me an email and tell me all about it!